Typecasting – is it costing you a promotion?

Take Jennifer Aniston for example.  She’s been fighting typecasting for years as everyone thinks of her a Rachel in Friends.

For a while the roles she took after Friends were an incarnation of Rachel.

Jennifer said, “You’re a shoe, you’re a shoe, you’re a shoe.. but what if you don’t want to be a shoe?”

Have you been typecast?

Are some of the promotional opportunities pass you by because you are a shoe?

Step up to the plate and break out out of the pre-existing mold.

    1. Hire a coach.  Identify areas of responsibility to start, stop and continue to change the perceptions about you.
    2. Change the conversation.  Engage in the discussions with other leaders as if you were in the position you are striving for rather than your current one.
    3. Watch Ted Talks, YouTube, and read the leadership books the person in the position your strive for is viewing.  If it’s the VP of Sales position you want, take the key concepts from the video’s and books and integrate them in your current position.
    4. Act as the new job title.  To be seen as the VP of Sales (if that’s the position you are seeking) act like one with substance not bravado!

Take actions to send the message:  “Don’t judge me by my past, I don’t live there anymore.”

Now you won’t be a shoe!

About Sales Training Werks

alice-profile-round-170Alice Kemper, sales training expert and founder of Sales Training Werks mobilizes sales reps to crush their monthly quota.  How can we help you?